Webstrong Ltd

It’s been almost two weeks since we launched TrackPath and it’s been amazing to hear all the great feedback and comments from people checking it out.

In our rush to make the July 6th deadline, we spent absolutely no time on the logo and just put up a simple but meaningless icon. But now since we’ve had time to work on a few extra bits and pieces like the daily email reminders, we’ve also managed to design a permanent logo for TrackPath too.

I wanted it to have a similar look to the Footprint logo (above) but I also wanted it to have meaning. So we settled on what you see here, a central circle surrounded by a ring of smaller circles. This arrangement was originally used by trackers in the wild, leaving trail signs for others behind them. It’s the sign for ‘home’, which we think is pretty fitting.

I’m happy with these two logos now because they use a similar theme, but are obviously quite different and have meaning.

Hopefully it’ll be the start of a set of logos covering all of our future app releases.